Cookie Policy

Use of cookies, log files and other technologies on our website.

Cookies are small text files stored on your computer by a website that assigns a numerical user ID and stores certain information about your online browsing. We use cookies on our survey site to help us provide you a better experience and to provide quality control and validation functions. No personal information is stored on any cookie that we use.

Like most web sites, we gather certain information automatically and store it in log files. This information includes IP (Internet Protocol) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp and clickstream data. We use this information to analyse trends, to administer our site, to track users' movements around our site and to gather demographic information about our user base as a whole. To protect against fraud, we may link this automatically-collected data to information submitted at www.vansonbournecommunity.com.

Device Identification technologies assign a unique identifier to a user's computer to identify and track the computer. Vanson Bourne uses the technology to assist our clients in ensuring the integrity of survey results. The technology analyses information and data obtained from your computer's web browser and from other publicly available data points, including for example the technical settings of your computer, the characteristics of your computer, and your computer's IP address. This data is used to create a unique identifier assigned to your computer. The unique identifier is an alpha-numeric id which we retain. We do not retain the information analysed by the technology to create the unique identifier. The technology does not disrupt or interfere with your use or control of your computer and it does not alter, modify or change the settings or functionality of your computer. To protect against fraud, the provider of the device fingerprint technology in place, Imperium LLC, may retain device unique identifier information to prevent fraudulent activity. For further information please see the Imperium privacy policy, https://www.imperium.com/privacy/

In furtherance of our efforts to assist clients in protecting and ensuring the integrity of survey results, we:

  1. may link or associate your unique identifier to you and any of the information you provide to us;
  2. may share your unique identifier with our clients and with other sample or panel providers; and
  3. may receive or obtain a unique identifier linked to you from a third party, including without limitation a sample or panel provider or a client of our firm.

Any unique identifier(s) linked to a specific individual will be protected in accordance with this privacy policy. We shall use and distribute the technology in a professional and ethical manner and in accordance with our privacy policy, any statements and/or disclosures made by our firm to you, and applicable laws and industry codes.

In the event that we discover or learn of any unethical conduct in connection with the use of the technology, or that the technology is being used in a manner that is inconsistent with the statements and/or disclosures made by us to respondents or in violation of applicable laws and codes, we will take immediate action to prohibit such unethical conduct and to ensure the proper administration of the technology.

Security of personal information

We inform our employees about our policies and procedures regarding confidentiality, security and privacy, and we emphasise the importance of complying with them. Our security procedures are consistent with generally accepted commercial standards used to protect personal information.

We may transfer personal information to affiliated companies or non-affiliated service providers for research-related purposes, such as data processing, and fulfilment of prize draws or other incentives. We require these companies to safeguard all personal information in a way that is consistent with our company’s measures and as regulated by law. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it.

Accuracy of personal information

Vanson Bourne makes reasonable efforts to keep personal information in its possession or control, which is used on an ongoing basis, accurate, complete, current and relevant, based on the most recent information available to us. We rely on you to help us keep your personal information accurate, complete and current by answering our questions honestly.

Access to personal information

To request access to personal information that we hold about you, please submit your request to the contact information below (in how to contact us). You may be able to access your personal information and correct, amend or delete it where it is inaccurate, except as follows:

  1. Providing access to your personal information would be likely to reveal personal information about others;
  2. Disclosing the information would reveal the confidential commercial information of Vanson Bourne or its clients.
  3. The burden or expense of providing access would be disproportionate to the risks to your privacy in the case in question.

We will endeavour to provide your requested personal information without undue delay and at latest within one month of receiving the request. If we cannot fulfil your request, we will provide you with a written explanation of why we had to deny your access request.

Notification of material changes to this policy

If we make a material change to this policy or our privacy practices, we will post a prominent notice on this site for 30 calendar days prior to the implementation of the material change and describe how individuals may exercise any applicable choice. Following the implementation of the material change, we will record at the introduction of this policy when the policy was last revised.

How to contact us

Questions regarding this policy, complaints about our practices and access requests should be sent through the ‘Contact Us’ page of our website, in writing to Vanson Bourne, The Courtyard, 2 London Road, Newbury, Berkshire, RG14 1AX, or via telephone on 01635 550449.

We will investigate all complaints and attempt to resolve those that we find are justified. If necessary, we will amend our policies and procedures to ensure that other individuals do not experience the same problem.

Last revised 18.01.2022

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